WE BUILD D2C BRANDS
A new era of innovative, forward-thinking and AI-driven e-commerce D2C brands.
We generated more than 125 Million Euro in total net sales for our own brand Paul Valentine.
Ad spent
We live and breathe performance marketing and have been spending more than 40 Million Euro on Meta, Google, TikTok and Influencers for Paul Valentine.
experience
We started in 2016 when the first D2C brands emerged and since then have built multiple 8 figure e-commerce brands and helped other people to do the same.
We take your brand to
the next level.
For emerging D2C brands, SaaS and AI companies with strong growth potential.
INVESTING CAPITAL
We invest in emerging D2C e-commerce brands and SaaS / AI companies for e-commerce brands.
STRATEGIC GROWTH PARTNERSHIP
With our strategic growth partnership we help to accelerate your growth with our unique scaling strategies & solutions. We implement strategies that we've been building over the years. The teams across our brands work with them daily and we can help you to implement those strategies or implement them for you hands on. We usually take a small equity percentage and a revenue/profit share model.
Your success is our success.
Undisclosed
Supplement brand for the US market. Built direct-to-consumer first and sold omnichannel: our own online store, marketplaces and social commerce.
Status: Active
Undisclosed
Supplement brand with a US focus. A D2C brand with an omnichannel setup across our own online store, marketplaces and social commerce.
Status: Active
How do we make impact?
Our goal is to build a portfolio of high-growth e-commerce brands and e-commerce SaaS / AI companies, positioning Swiss Ecom Group as a leading company in the e-commerce sector. We bring over 10 years of experience, offering capital, expertise, synergies effects and unique scaling solutions in order to drive growth and success for our brands and business partners.
We invest capital in promising brands and size each investment to what the brand needs. Our financial backing provides the rocket fuel your brand needs to reach new heights.
Our battle-tested advertising strategies, refined over years of experience, are implemented daily across our brand portfolio. We stay ahead of trends, ensuring your ad spend delivers maximum ROI.
We amplify what's already working for you while identifying and bridging gaps in your business model. Our unique scaling solutions provide a clear, executable path to exponential growth.
In the world of D2C, creatives are the new targeting. We've built a bulletproof creative factory, implementing systems and teams that consistently produce high-performing ad content.
We believe the future of D2C e-commerce lies in fulfilling orders directly from 3PLs in China. We'll help you optimize your supply chain, reducing costs and improving efficiency.
Tap into our vast e-commerce network to uncover new solutions, partnerships, and expansion opportunities. Our connections become your competitive advantage in the global marketplace.
TRACK RECORD
With over €125 million in sales generated through our first brand, Paul Valentine. Our strategies aren't theoretical—they're battle-tested and proven to deliver results in the competitive D2C landscape.
We master the art of digital marketing, performance marketing, influencer marketing, branding, and creative production. We live and breathe eCommerce and D2C brands.
With over €40 million spent on advertising across various platforms, we've accumulated a wealth of data & insights. We leverage this knowledge to make informed decisions that maximize ROI and accelerate our brand's growth.
Over the years, we have developed proven strategies that our teams work with daily, ensuring high growth and profitability.
Paul Valentine
Paul Valentine was founded by Marlene and Paul Franzreb in Mannheim, Germany. In just seven years, we transformed the brand from a startup into one of the largest direct-to-consumer (D2C) companies in Germany and Europe. Paul Valentine generated over €125 million in net sales, served more than 1.5 million customers, and built a talented team of 60+ employees. The brand also achieved significant international expansion, shipping to over 130 countries worldwide and growing well beyond the DACH region.
Rapid growth brought challenges in scaling the organization and financing inventory. In early 2023, an investor acquired the brand, and we left in July 2023 to build new brands.
Status: Acquired by Investor
Faye
Faye is a contemporary jewelry brand founded in 2017 by Marlene and Paul Franzreb. Originally launched as a sister brand to Paul Valentine, Faye rapidly expanded, achieving multi-seven-figure annual sales in a short time.
When Paul Valentine passed €32 million in annual net sales and expanded into jewelry, we combined our resources and discontinued Faye in 2022.
Status: Discontinued in 2022
Founders
Swiss Ecom Group was founded in 2024 by siblings Marlene and Paul Franzreb, two entrepreneurs with a passion for eCommerce and brand building. Their journey began in 2016 with their first brand, Paul Valentine, which they successfully scaled from 0 to 30 million in just three years.
Ready to TAKE your
E-Commerce BRAND to the next level?
Swiss Ecom Group
At Swiss Ecom Group AG, we're always on the lookout for promising D2C brands and E-Commerce SaaS / AI companies ready to take the next big leap. If you believe in your product and are prepared to scale rapidly, we want to hear from you. Our team of experts is ready to provide the capital, expertise, and strategies you need to transform your brand into a market leader.
FAQs
Frequently asked questions and more information.
Yes! We offer ecommerce growth consulting and we invest into new emerging ecommerce brands.
We work with you for three months. We review your online store, customer acquisition (creatives, performance and influencer marketing), retention (email and CRM) and team setup, then build a clear plan to scale your brand profitably. You get weekly or bi-weekly strategy calls, access to our network, and you work directly with us, founder to founder.
We invest in promising D2C brands, SaaS and AI companies and shape every investment around the company and what it needs to grow. We look for a great product, a strong team and product-market fit, and for larger rounds we work with our network of private equity firms and VCs. Feel free to reach out, we would love to learn more about your business.
We focus on ecommerce brands, SaaS and AI companies. Don’t hesitate to reach out—we’d love to learn more about you and your company!
Send us a short message through the contact form or at hello@swiss-ecom-group.ch with a brief overview of your company. We reply within 24 hours and then schedule a call.